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	<title>Droppin &#187; Marketing</title>
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	<description>News for fans, by fans</description>
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		<title>Get Jazzed&#8230;</title>
		<link>http://www.droppin.com/wordpress/2010/06/15/get-jazzed/</link>
		<comments>http://www.droppin.com/wordpress/2010/06/15/get-jazzed/#comments</comments>
		<pubDate>Wed, 16 Jun 2010 02:12:04 +0000</pubDate>
		<dc:creator>Seven</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEVEN]]></category>
		<category><![CDATA[Sports]]></category>

		<guid isPermaLink="false">http://www.droppin.com/wordpress/?p=508</guid>
		<description><![CDATA[Or not. Seriously, did we walk into the marketing department and say hey we want a new brand but we really liked what we had 20 years ago.  Any chance we could use that but change it from purple to navy blue so that all of our fans who haven&#8217;t bought merchandise in the last [...]]]></description>
			<content:encoded><![CDATA[<p>Or not.</p>
<p><a href="http://www.droppin.com/wordpress/wp-content/uploads/2010/06/note_635x289.jpg"><img class="aligncenter size-full wp-image-510" title="note_635x289" src="http://www.droppin.com/wordpress/wp-content/uploads/2010/06/note_635x289.jpg" alt="" width="635" height="289" /></a></p>
<p>Seriously, did we walk into the marketing department and say hey we want a new brand but we really liked what we had 20 years ago.  Any chance we could use that but change it from purple to navy blue so that all of our fans who haven&#8217;t bought merchandise in the last 20 years can&#8217;t just break out the old stuff and call it good?  I got news for you, that&#8217;s not retro, that&#8217;s lazy.  Its like they had someone design their new image from the Chris Creamer message board&#8230;not that there is anything wrong with that&#8230;</p>
<p>To make matters worse, if you can (thanks B-Rob), they are keeping the &#8220;Mountain&#8221; logo as a secondary logo and updating it with the new colors (which is now the 4th different color variation on the same logo, aka LAME!!!) and let me just say it looks horrible.  I couldn&#8217;t find a good picture of this, probably because nobody wants to look at it but here it is in all of its navy blue, green and yellow glory on a new T-Shirt&#8230;</p>
<p><a href="http://www.droppin.com/wordpress/wp-content/uploads/2010/06/9184a23d-8d05-45ee-8e99-bdd9ba637223_2.jpg"><img class="aligncenter size-full wp-image-513" title="9184a23d-8d05-45ee-8e99-bdd9ba637223_2" src="http://www.droppin.com/wordpress/wp-content/uploads/2010/06/9184a23d-8d05-45ee-8e99-bdd9ba637223_2.jpg" alt="" width="500" height="500" /></a></p>
<p>WHO ARE THE MARKETING GENIUSES THAT CAME UP WITH THIS!?!?</p>
<p>Go Jazz!  Seriously go, get out of here!</p>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Titans&#8217; Young nabs Madden NFL 08 cover</title>
		<link>http://www.droppin.com/wordpress/2007/04/18/titans-young-nabs-madden-nfl-08-cover/</link>
		<comments>http://www.droppin.com/wordpress/2007/04/18/titans-young-nabs-madden-nfl-08-cover/#comments</comments>
		<pubDate>Wed, 18 Apr 2007 05:27:11 +0000</pubDate>
		<dc:creator>showtime</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SHOWTIME]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Video Games]]></category>

		<guid isPermaLink="false">http://www.droppin.com/wordpress/?p=151</guid>
		<description><![CDATA[Hey Seven, I did not factor the Madden cover into our Bush vs Young debate.  This isn&#8217;t fair!  Now his career is over. ESPN.com &#8211; VIDEOGAMES &#8211; Titans&#8217; Young nabs Madden NFL 08 cover]]></description>
			<content:encoded><![CDATA[<p>Hey Seven, I did not factor the Madden cover into our Bush vs Young debate.  This isn&#8217;t fair!  Now his career is over.</p>
<p><a href="http://sports.espn.go.com/videogames/news/story?id=2840830">ESPN.com &#8211; VIDEOGAMES &#8211; Titans&#8217; Young nabs Madden NFL 08 cover</a></p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The iPhone from Apple/Cingular</title>
		<link>http://www.droppin.com/wordpress/2007/01/12/the-iphone-from-applecingular/</link>
		<comments>http://www.droppin.com/wordpress/2007/01/12/the-iphone-from-applecingular/#comments</comments>
		<pubDate>Fri, 12 Jan 2007 05:43:32 +0000</pubDate>
		<dc:creator>showtime</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SHOWTIME]]></category>

		<guid isPermaLink="false">http://www.droppin.com/wordpress/?p=110</guid>
		<description><![CDATA[It&#8217;s coming, Apple will be in the cell phone game shortly and it will be a Cingular exclusive.  I don&#8217;t know how it will operate but it is a looker. Shop Cingular &#124; Cingular Wireless]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s coming, Apple will be in the cell phone game shortly and it will be a Cingular exclusive.  I don&#8217;t know how it will operate but it is a looker.</p>
<p><a href="http://www.cingular.com/cell-phone-service/specials/success.jsp?emailAddr=showtime@droppin.com&#038;_requestid=1364">Shop Cingular | Cingular Wireless</a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>The Best of the Worst</title>
		<link>http://www.droppin.com/wordpress/2006/11/28/the-best-of-the-worst/</link>
		<comments>http://www.droppin.com/wordpress/2006/11/28/the-best-of-the-worst/#comments</comments>
		<pubDate>Wed, 29 Nov 2006 03:33:31 +0000</pubDate>
		<dc:creator>showtime</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEVEN]]></category>
		<category><![CDATA[Video Games]]></category>

		<guid isPermaLink="false">http://www.droppin.com/wordpress/?p=86</guid>
		<description><![CDATA[I&#8217;m not sure how many of you are old enough to remember what it was like back in the 80&#8242;s but the history of Video Game ads is a long and scary road. See back in the day when graphics were primative game companies were forced to come up with other&#8230;shall we say more creative [...]]]></description>
			<content:encoded><![CDATA[<p><img width="243" height="325" align="right" title="media.jpg" id="image85" alt="media.jpg" src="http://www.droppin.com/wordpress/wp-content/uploads/2006/11/media.jpg" />I&#8217;m not sure how many of you are old enough to remember what it was like back in the 80&#8242;s but the history of Video Game ads is a long and scary road.</p>
<p>See back in the day when graphics were primative game companies were forced to come up with other&#8230;shall we say more creative ways of selling thier games.</p>
<p>Cheesy mullets, neon colors, bad art, scantily clad muscle men, and promises of gameplay that were not included in the actual product were the word of the day.  And thanks to the fine folks over at 1up.com you can now take a trip down memory lane to view some of the greatests.</p>
<p>Just be warned&#8230;once you have seen these, you may never be able to remove the images from your mind again.</p>
<p>So behold&#8230;some of the very best of the very worst video game ads to ever grace the printed page&#8230;<br />
<a href="http://www.1up.com/do/feature?cId=3149992">The Best Worst Ads from Games For Windows</a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>Pepsi Primes Brand Overhaul</title>
		<link>http://www.droppin.com/wordpress/2006/10/16/pepsi-primes-brand-overhaul/</link>
		<comments>http://www.droppin.com/wordpress/2006/10/16/pepsi-primes-brand-overhaul/#comments</comments>
		<pubDate>Mon, 16 Oct 2006 12:56:37 +0000</pubDate>
		<dc:creator>showtime</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SHOWTIME]]></category>

		<guid isPermaLink="false">http://www.droppin.com/wordpress/?p=52</guid>
		<description><![CDATA[Pepsi announced that they will be launching a new and expensive ad campaign to fight dropping sales in the cola market.  Below you will also find some of Pepsi&#8217;s taglines over the years.  You have got to love, &#8220;Be sociable, have a pepsi&#8221;.  Pepsi&#8217;s taglines over the years 1906 The Original Pure Food Drink  1939 Twice as Much [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-size: 10pt; font-family: Verdana">Pepsi announced that they will be launching a new and expensive ad campaign to fight dropping sales in the cola market.  Below you will also find some of Pepsi&#8217;s taglines over the years.  You have got to love, &#8220;Be sociable, have a pepsi&#8221;. </p>
<p></span><span style="font-size: 10pt; font-family: Verdana"><br />
</span><strong><span style="font-size: 10pt; font-family: Verdana; mso-bidi-font-family: Arial">Pepsi&#8217;s taglines over the years</span></strong><span style="font-size: 10pt; font-family: Verdana"><br />
1906 The Original Pure Food Drink </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1939 Twice as Much for a Nickel </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1950 More Bounce to the Ounce </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1958 Be Sociable, Have a Pepsi </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1963 Come Alive! You&#8217;re in the Pepsi Generation </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1969 You&#8217;ve Got a </span><span style="font-size: 10pt; font-family: Verdana">Lot</span><span style="font-size: 10pt; font-family: Verdana"> to Live. Pepsi&#8217;s Got a </span><span style="font-size: 10pt; font-family: Verdana">Lot</span><span style="font-size: 10pt; font-family: Verdana"> to Give. </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1976 Have a Pepsi Day </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1979 Catch That Pepsi Spirit! </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1984 Pepsi: The Choice of a New Generation </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1991 You Got the Right One, Baby, Uh-Huh! </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1995 Nothing Else Is a Pepsi </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1997 Generation Next </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">1999 The Joy of Cola </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">2003 It&#8217;s the Cola </p>
<p></span><span style="font-size: 10pt; font-family: Verdana">Read the entire article: </p>
<p></span><span style="font-size: 10pt; font-family: Verdana"><a href="http://adage.com/article?article_id=112499">Advertising Age &#8211; Pepsi Primes Brand Overhaul</a> </p>
<p></span> </p>
]]></content:encoded>
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