Archive for the ‘Marketing’Category

Get Jazzed…

Or not.

Seriously, did we walk into the marketing department and say hey we want a new brand but we really liked what we had 20 years ago.  Any chance we could use that but change it from purple to navy blue so that all of our fans who haven’t bought merchandise in the last 20 years can’t just break out the old stuff and call it good?  I got news for you, that’s not retro, that’s lazy.  Its like they had someone design their new image from the Chris Creamer message board…not that there is anything wrong with that…

To make matters worse, if you can (thanks B-Rob), they are keeping the “Mountain” logo as a secondary logo and updating it with the new colors (which is now the 4th different color variation on the same logo, aka LAME!!!) and let me just say it looks horrible.  I couldn’t find a good picture of this, probably because nobody wants to look at it but here it is in all of its navy blue, green and yellow glory on a new T-Shirt…

WHO ARE THE MARKETING GENIUSES THAT CAME UP WITH THIS!?!?

Go Jazz!  Seriously go, get out of here!

15

06 2010

Titans’ Young nabs Madden NFL 08 cover

Hey Seven, I did not factor the Madden cover into our Bush vs Young debate.  This isn’t fair!  Now his career is over.

ESPN.com – VIDEOGAMES – Titans’ Young nabs Madden NFL 08 cover

18

04 2007

The iPhone from Apple/Cingular

It’s coming, Apple will be in the cell phone game shortly and it will be a Cingular exclusive.  I don’t know how it will operate but it is a looker.

Shop Cingular | Cingular Wireless

12

01 2007

The Best of the Worst

media.jpgI’m not sure how many of you are old enough to remember what it was like back in the 80′s but the history of Video Game ads is a long and scary road.

See back in the day when graphics were primative game companies were forced to come up with other…shall we say more creative ways of selling thier games.

Cheesy mullets, neon colors, bad art, scantily clad muscle men, and promises of gameplay that were not included in the actual product were the word of the day. And thanks to the fine folks over at 1up.com you can now take a trip down memory lane to view some of the greatests.

Just be warned…once you have seen these, you may never be able to remove the images from your mind again.

So behold…some of the very best of the very worst video game ads to ever grace the printed page…
The Best Worst Ads from Games For Windows

28

11 2006

Pepsi Primes Brand Overhaul

Pepsi announced that they will be launching a new and expensive ad campaign to fight dropping sales in the cola market.  Below you will also find some of Pepsi’s taglines over the years.  You have got to love, “Be sociable, have a pepsi”. 


Pepsi’s taglines over the years
1906 The Original Pure Food Drink 

1939 Twice as Much for a Nickel 

1950 More Bounce to the Ounce 

1958 Be Sociable, Have a Pepsi 

1963 Come Alive! You’re in the Pepsi Generation 

1969 You’ve Got a Lot to Live. Pepsi’s Got a Lot to Give. 

1976 Have a Pepsi Day 

1979 Catch That Pepsi Spirit! 

1984 Pepsi: The Choice of a New Generation 

1991 You Got the Right One, Baby, Uh-Huh! 

1995 Nothing Else Is a Pepsi 

1997 Generation Next 

1999 The Joy of Cola 

2003 It’s the Cola 

Read the entire article: 

Advertising Age – Pepsi Primes Brand Overhaul 

 

16

10 2006