Pepsi announced that they will be launching a new and expensive ad campaign to fight dropping sales in the cola market. Below you will also find some of Pepsi’s taglines over the years. You have got to love, “Be sociable, have a pepsi”.
Pepsi’s taglines over the years
1906 The Original Pure Food Drink
1939 Twice as Much for a Nickel
1950 More Bounce to the Ounce
1958 Be Sociable, Have a Pepsi
1963 Come Alive! You’re in the Pepsi Generation
1969 You’ve Got a Lot to Live. Pepsi’s Got a Lot to Give.
1976 Have a Pepsi Day
1979 Catch That Pepsi Spirit!
1984 Pepsi: The Choice of a New Generation
1991 You Got the Right One, Baby, Uh-Huh!
1995 Nothing Else Is a Pepsi
1997 Generation Next
1999 The Joy of Cola
2003 It’s the Cola
Read the entire article:
Advertising Age – Pepsi Primes Brand Overhaul